DIGITAL MARKETING AGENCY FOR SMALL BUSINESSES

Grow Your Reach. Grow Your Sales. Grow Your Business.

Elevate your business's online presence with our virtual marketing machines, harnessing the power of social media, digital ads, and creating a solid digital foundation for sustained growth on the internet.

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Empower your online presence with our cutting-edge 32-point website audit report. Uncover the strengths, weaknesses, and competitive insights that will elevate the digital strategy for your business.

What makes us DIFFERENT

Partnership

At Marketing with April, we hold firm in our belief that true success in the digital marketing realm is built on strong partnerships with the businesses we assist.

We are committed to providing individualized support, fostering collaborative relationships that go beyond marketing to ensure mutual growth and prosperity.

Growth

Our primary aim is to empower the businesses we collaborate with, enabling them to achieve sustainable growth through a robust digital foundation strategy that can adapt and scale as their business flourishes.

We remain dynamic and ever-evolving, just as the internet landscape, to ensure that our clients consistently deliver an exceptional online experience to their customers.

Partnership

Marketing with April is committed to providing you with swift, effective results through meticulous planning that allows us to tackle multiple angles simultaneously.

With over 30 years of marketing expertise, we

craft tailored marketing strategies aligned with your unique requirements , steering clear of one-size-fits-all approaches. Your success is our ultimate metric, and we measure it by the tangible results you achieve.

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Efficiency

We deliver exactly what you need, when you need it.

Transforming business with revolutionary digital marketing.

In today's fast-paced digital world, digital marketing is all about how casing your products, services, or brands in an engaging and targeted manner using various online channels. It's like a digital art form, allowing businesses to monitor and understand the effectiveness of their marketing efforts. At Marketing with April, we specialize in building virtual marketing machines based on a robust digital foundation.

Our services encompass reputation management, social marketing, responsive websites, review generation, content marketing, and listing management tools. With these tools, we make it easier for your customers to discover and trust your business in local search, enhancing your online presence and credibility. Let us guide you through this transformative journey to success in the digital realm.

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Empower your online presence with our cutting-edge 32-point website audit report. Uncover the strengths, weaknesses, and competitive insights that will elevate the digital strategy for your business.

We Can Develop Your Website ALSO

Behold, The Hero Websites, our web program is dedicated to unleashing your online superpower! Whether your website needs a fresh look, a mobile-friendly makeover, or a complete transformation, our team is here to make sure your web presence shines.

We create custom websites like Shopify stores and WordPress. Our sites are designed to skyrocket your business success. And here's the best part: every single one of our sites comes with hosting, personalized domains, and email addresses. Your online adventure begins now! 💥🌟

DIGITAL MARKETING SERVICES FOR SMALL BUSINESSES

Marketing with April offers a comprehensive suite of marketing services tailored to your needs, including local marketing, search engine marketing, web design, web hosting, digital marketing, brand identity, and social media marketing. Our expertise spans the entire spectrum of online promotion to elevate your business to new heights in the digital landscape.

Local Marketing

If you run a local business and you want to outrank your competitors, local marketing is just the thing that you need. Local marketing will help your business outrank your competitors, which is a good thing for every company. Trust me when I say that local marketing is something your business certainly needs.

Search Engine Marketing

Search Engine Optimization is a guaranteed must for every business. It will help you to get seen by more people on Google. When it comes to SEO, you want to make sure it is done correctly, and it most certainly will be when you let our business take care of it for you.

Web Design & Hosting

Nobody likes to use old, ugly websites that run slowly. It's time for a new look and new feel for your business that is sure to impress your clients. Both new and old clients! Your new website will look nothing but stunning when redone by our company. That is one thing we can guarantee.

Digital Advertising

Your business will get in front of your audience faster than you could have imagined with our optimized ad services. You will only pay pennies for an ROI generating ad. Trust us when we say that advertising is the best way to get your business out there and we can help you do precisely that. You will have only the best people advertising for you when you choose us.

Reputation Management

Reputation management is paramount in the digital age, as it directly influences how customers perceive your business. Marketing with April specializes in reputation management to ensure your online image accurately reflects your brand, safeguarding your credibility and fostering trust among your audience.

Branding Identity

It is crucial that businesses go to great lengths to make sure their brand identity is perfect. Well, when you use Marketing with April, you can be confident it will be. We cannot stress the importance enough that you should be aware of how your brand is represented.

Social Media Marketing

Facebook is used by everyone. Literally, everyone. However, Facebook is not the only social media platform that you need to use to build a strong social media reputation. Many other social media platforms will benefit your business immensely. Having a strong social media reputation is crucial to creating your online presence.

Lead Management

Effective lead management is the lifeblood of any successful business. At Marketing with April, we excel in lead management, guiding you through the process of capturing, nurturing, and converting leads, helping you maximize your sales potential and business growth.

CRM Integration

Efficient CRM management and integration are pivotal for streamlining your customer interactions and enhancing your business operations. With our expertise in platforms like GO HIGH LEVEL and Agent CRM, Marketing with April can seamlessly integrate and manage these systems to optimize customer engagement, automate processes, and drive business success.

MARKETING NEWS & TIPS
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What Marketers Should Know About Facebook Live

January 05, 20243 min read

What Marketers Should Know About Facebook Live

What Marketers Should Know About Facebook Live

You know that customers value brand authenticity. They appreciate being able to interact with companies and knowing their voices are being heard. Social media platforms offer marketers a tremendous assortment of ways to connect with their target audience. These days, we’re seeing more businesses employ the use of video in their digital outreach. If you want to add video to your engagement building toolkit, Facebook Live is a perfect starting point. Let’s take a look at what marketers should know about Facebook Live and why it’s such a powerful promotional tool.

ABOUT FACEBOOK LIVE

Launched to verified celebrities and other influencers in August of 2015, Facebook Live allows live streaming of video to a user’s followers.  Facebook released access to this function gradually, and now it has become a widely-used service across personal profiles and business pages.  Facebook Live is advantageous for marketers in a number of ways.  It gives you the ability to provide your audience with a behind-the-scenes look at your operations or some other inside aspect of your brand.  A distinct advantage of this form of live video is that it is broadcast through the newsfeed following Facebook’s algorithm, meaning your reach will be significantly increased.

GETTING STARTED

If you’re not used to doing videos, you may find this platform to be a bit intimidating.  Like anything else, once you get some practice, you’ll become more comfortable in front of the camera.  As with any content, you add to your social media channels,  you want to have a purpose in mind before going live.  Doing so will make you feel more at ease, and it will yield more strategic results.  Do something lighthearted for your first broadcasts, such as a tour of your facility or an introduction to your team.  That should help lessen the nervousness.

PROMOTE BROADCASTS

While part of the appeal is that your broadcast will be live,  it’s wise to promote yourself ahead of time.  You may even want to create a Facebook Live calendar of regular live streaming events so that your fans know when to tune in.   Advanced notice is sure to increase your viewership.

PLAN IT OUT

Not only do you need to have a purpose for your live video,  you also want to take time to plan the little details.  You’ll want to be sure you have enough material planned to fill a broadcast of at least 5 minutes.  Anything less will likely cause viewers to feel they’ve set aside their time needless.  Going too long will lose your audience, though.  So it’s a good idea to keep your session to no more than 2 minutes.  If you’re planning to remain in one place for your broadcast, be sure to know the scope of your camera area.  Nothing’s worse than learning later you stepped out of view the whole time.  If you’ll be on the move,  you’ll probably want to enlist the help of a knowledgeable video person,  though you may be able to shoot it yourself.  Practicing ahead of time will help.  Be sure to give your video a title before going live, and add a call to action at the end for even more benefits.

 

WHEN IT’S OVER

Congratulate yourself for making it through your first Facebook Live session.  It is a big accomplishment for many who aren’t accustomed to speaking on video, particularly to a live audience.  When you’ve finished, you don’t necessarily have to be done with your footage.  Think of some ways you can use it again or repurpose it.    Before doing this, consider editing it for a smoother and more professional look. You can place the video on your blog, run it on your page later for those who missed it or insert it into other promotional materials.

Facebook Live gives marketers a unique and useful platform to intimately engage their audience.  You’ll  definitely want to jump on this bandwagon if you haven’t already.  Your fans want to see the faces and places behind your brand. 

 

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Marketing with April is a family-owned and women-led business based in the heart of northeast Texas, with a strong commitment to supporting small businesses and our local communities. As entrepreneurs ourselves, we empathize with the challenges faced by small business owners and recognize the immense value of digital marketing in addressing these issues. Our full-service agency is dedicated to equipping your business with a robust digital foundation, ensuring your success in an increasingly digital landscape.

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